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By: Benjamin Schechner

Flash forward to 6 30 pm when I finally make it all the way back uptown to my summer housing. My phone rings and it is a call from my mother asking the classic question, “How was your first day?”

At first I try to describe the many different orientation packets and abbreviations that I had learned in those first eight hours but the conversation soon turns to descriptions of the office and the personalities of the people in the office. I talked about the personalities and mannerisms of my bosses, fellow interns and of course the company pet, Cooper. It dwells on me that this personality, or rather this ability to show off personality, was unique to advertising and of course, this specific combination of personalities is unique to Seiden. Where else can people create top quality work and simultaneously pet a dog? Where else can people plaster their cubicle or office with infographics or quotes from Ellen DeGeneres? Where else can people be in a brain-storm meeting and write down ideas on the conference room walls? At the moment, it’s just Seiden.

Seiden has a personality that makes it unique and I’m honored to be one part (at least temporarily) of the whole.

By: Sarah Roach

There has been only 6 months in between the time that I have gone from an interviewee to an interviewer, and I can honestly tell you that the view from each side of the table is very different. With that being said, I remember how stressful the interview process is and I’d like to offer up a little, candid advice for those of you prepping for interviews.


Dad is sometimes right.




As painful as that is to admit, sometimes dad can give some good business and even general life advice. Anyone that has met me will most likely agree that I have a loud personality and am a bit of a talker- this is especially true when I’m nervous. Before every interview my dad would text me and basically tell me to muzzle my inner-urge to ramble about all my great qualities and experiences, let the interviewer do the talking because that’s when you learn about the company and opportunity at hand. Well, now that I’m interviewing interns and even potential teammates, it turns out dad was right, and I’m not the only nervous talker with a tendency to ramble.

We have your resume and have read it, that’s why we’ve set up this interview. So instead of verbalizing the same thing to us with 15 minutes worth of detail, pick out one aspect of each experience and relate it to the position you’re interviewing for. Tell me what your horrible group project taught you about communication and leadership or how your spot on the marching band taught you to work well within team. 

 

Google.



For the love of common sense please read the job description AND Google. After you apply with all of the necessary information, research the agency or company your applying to, the most recent projects and the role of the position you’re applying for. For example, account management in advertising has nothing to do with accounting; even Google can help you out with that.

 

Make it a conversation.



While we are impressed with your previous experiences and eager to learn more, we need to know that you working here will be beneficial for both parties. So attempt to make the interview a conversation- get to know your interviewer because they ultimately have the power to help. Ask questions about their path to that position, why they like working there and more importantly about how you will be contributing to the company. The more you learn, the more prepared you will be if and when you get to work there.

We all have been in your position at some point and want to help give someone else a chance, so ask questions and let us know you’re interested. You have an opportunity to speak with someone that works there currently and maybe even someone that was in your shoes less than 6 months ago, literally. We are able to tell you about the wacky yet functional office dynamic, our day-to-day roles, client relations, the fact that we have an office dog and wear jeans to work 99% of the time. The experience should be beneficial for all parties involved, so make it a conversation and figure out if that position is the right fit for you and the company.

 

Be smart about being online.



I’m sure you know this, or have hopefully figured it out by now but yes we “stalk” you online. In the least creepy way possible, potential employers are going to Google you, check out your Facebook, LinkedIn, Twitter and any other online sources that might throw up a massive red flag about hiring you. While we want to get to know you and know that you’d be fun to work with, we don’t need to see that you practiced your keg stand every night of college or need to see every sketchy selfie from high school. We all have them and most likely love reminiscing about those moments, but just make sure not to cross that fine-line and be careful with what you put out there for potential employers to find.

Good luck!

Sarah

By: Joanna McNurlen

Infographic résumés have seen a rise in popularity in the past few years, but not all of them have been stellar. If you’re thinking about submitting a non-traditional résumé, here are some tips that might help you stand out from other applicants:

  1. Only create an infographic résumé if it makes sense for your field. A carefully designed, colorful layout could be a great way to showcase your talents as an art director, but chances are the hiring manager for an actuarial firm won’t be impressed.
  2. Don’t use a template. You’re supposed to be showcasing your design talents.
  3. Include your skills. This seems like a no-brainer, but sometimes applicants put all their efforts into creating beautiful works of art and leave out relevant information like education or prior experience. Remember that this is a professional document with a purpose, not the next installation at the MoMA.
  4. Make it personal. One of the advantages of infographic résumés is that they give you more freedom to show who you are. However, if you’re creating a fancy design just because you think you “should”, the end result isn’t going to accurately represent you as a potential employee.
  5. K.I.S.S. If I’m going through résumés and I see a complicated chart that’s going to take me more than a split second to figure out, it’s going in the NO pile.
  6. Be careful with color. Your résumé is not a Lisa Frank binder. Work with a clean theme that let’s the reader notice the information, not the color palette, and make sure it’s readable in black and white in case the recruiter prints it as such.
  7. Choose fonts wisely. Stick to just a few choices so the reader isn’t overwhelmed. Avoid Lobster. If you’re even considering Comic Sans, you probably shouldn’t be making an infographic résumé in the first place.
  8. Keep the reader in mind. Would she have to turn her head to decipher something? Is the order in which he should read information unclear? Are the font sizes impossible to read for people over 25? Fix it.
  9. Proofread. Have a friend proofread your résumé. Have your mom proofread your résumé. Go outside and flag down a stranger to proofread your résumé. Then proofread it again. Twice.
  10. Finally, don’t do this – ever:  

Have any more infographic résumé advice? Let us know in the comments.