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By: Ellen Pratt

When the new Citibank TV spot premiered earlier this year, there was a lot of debate about how it was made. Considering the dizzying heights and crazy rock climbing filmed, many assumed the video had been captured against a green screen or otherwise developed using CGI.

It wasn’t. The spot was developing using a helicopter and a pair of advanced rock climbers. Hopefully none of the team members on that account were afraid of heights!

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